net.wars

Boxed up

If the actions of the owners of streaming services are creating the perfect conditions for the return of piracy, it’s equally true that the adtech industry’s decisions continue to encourage installing ad blockers as a matter of self-defense. This is overall a bad thing, since most of us can’t afford to pay for everything we want to read online.

This week, Google abruptly aborted a change it’s been working on for four years: it will abandon its plan to replace third-party cookies with new technology it called Privacy Sandbox. From the sounds of it, Google will continue working on the Sandbox, but will continue to retain third-party cookies. The privacy consequences of this are…muddy.

To recap: there are two kinds of cookies, which are small files websites place on your computer, distinguished by their source and use. Sites use first-party cookies to give their pages the equivalent of memory. They’re how the site remembers which items you’ve put in your cart, or that you’ve logged in to your account. These are the “essential cookies” that some consent banners mention, and without them you couldn’t use the web interactively.

Third-party cookies are trackers. Once a company deposits one of these things on your computer, it can use it to follow along as you browse the web, collecting data about you and your habits the whole time. To capture the ickiness of this, Demos researcher Carl Miller has suggested renaming them slime trails. Third-party cookies are why the same ads seem to follow you around the web. They are also why people in the UK and Europe see so many cookie consent banners: the EU’s General Data Protection Regulation requires all websites to obtain informed consent before dropping them on our machines. Ad blockers help here. They won’t stop you from seeing the banners, but they can save you the time you’d have to spend adjusting settings on the many sites that make it hard to say no.

The big technology companies are well aware that people hate both ads and being tracked in order to serve ads. In 2020, Apple announced that its Safari web browser would block third-party cookies by default, continuing work it started in 2017. This was one of several privacy-protecting moves the company made; in 2021, it began requiring iPhone apps to offer users the opportunity to opt out of tracking for advertising purposes at installation. In 2022, Meta estimated Apple’s move would cost it $10 billion that year.

If the cookie seemed doomed at that point, it seemed even more so when Google announced it was working on new technology that would do away with third-party cookies in its dominant Chrome browser. Like Apple, however, Google proposed to give users greater control only over the privacy invasions of third parties without in any way disturbing Google’s own ability to track users. Privacy advocates quickly recognized this.

At Ars Technica, Ron Amadeo describes the Sandbox’s inner workings. Briefly, it derives a list of advertising topics from the websites users visits, and shares those with web pages when they ask. This is what you turn on when you say yes to Chrome’s “ad privacy feature”. Back when it was announced, EFF’s Bennett Cyphers was deeply unimpressed: instead of new tracking versus old tracking, he asked, why can’t we have *no* tracking? Just a few days ago, EFF followed up with the news that its Privacy Badger browser add-on now opts users out of the Privacy Sandbox (EFF has also published manual instructions.).

Google intended to make this shift in stages, beginning the process of turning off third-party cookies in January 2024 and finishing the job in the second half of 2024. Now, when the day of completion should be rapidly approaching, the company has said it’s over – that is, it no longer plans to turn off third-party cookies. As Thomas Claburn writes at The Register, implementing the new technology still requires a lot of work from a lot of companies besides Google. The technology will remain in the browser – and users will “get” to choose which kind of tracking they prefer; Kevin Purdy reports at Ars Technica that the company is calling this a “new experience”.

At The Drum, Kendra Barnett reports that the UK’s Information Commissioner’s Office is unhappy about Google’s decision. Even though it had also identified possible vulnerabilities in the Sandbox’s design, the ICO had welcomed the plan to block third-party cookies.

I’d love to believe that Google’s announcement might have been helped by the fact that Sandbox is already the subject of legal action. Last month the privacy-protecting NGO noyb complained to the Austrian data protection authority, arguing that Sandbox tracking still requires user consent. Real consent, not obfuscated “ad privacy feature” stuff, as Richard Speed explains at The Register. But far more likely it’s money, At the Press Gazette, Jim Edwards reports that Sandbox could cost publishers 60% of their revenue “from programmatically sold ads”. Note, however, that the figure is courtesy of adtech company Criteo, likely a loser under Sandbox.

The question is what comes next. As Cyphers said, we deserve real choices: *whether* we are tracked, not just who gets to do it. Our lives should not be the leverage big technology companies use to enhance their already dominant position.

Illustrations: A sandbox (via Wikimedia)

Wendy M. Grossman is the 2013 winner of the Enigma Award. Her Web site has an extensive archive of her books, articles, and music, and an archive of earlier columns in this series. She is a contributing editor for the Plutopia News Network podcast. Follow on Mastodon.

Twenty comedians walk into a bar…

The Internet was, famously, created to withstand a bomb outage. In 1998 Matt Blaze and Steve Bellovin said it, in 2002 it was still true, and it remains true today, after 50 years of development: there are more efficient ways to kill the Internet than dropping a bomb.

Take today. The cybersecurity company Crowdstrike pushed out a buggy update, and half the world is down. Airports, businesses, the NHS appointment booking system, supermarkets, the UK’s train companies, retailers…all showing the Blue Screen of Death. Can we say “central points of failure”? Because there are two: Crowdstrike, whose cybersecurity is widespead, and Microsoft, whose Windows operating system is everywhere.

Note this hasn’t killed the *Internet*. It’s temporarily killed many systems *connected to* the Internet. But if you’re stuck in an airport where nothing’s working and confronted with a sign that says “Cash only” when you only have cards…well, at least you can go online to read the news.

The fix will be slow, because it involves starting the computer in safe mode and manually deleting files. Like Y2K remediation, one computer at a time.

***

Speaking of things that don’t work, three bits from the generative AI bubble. First, last week Goldman Sachs issued a scathing report on generative AI that concluded it is unlikely to ever repay the trillion-odd dollars companies are spending on it, while its energy demands could outstrip available supply. Conclusion: generative AI is a bubble that could nonetheless take a long time to burst.

Second, at 404 Media Emanuel Weiburg reads a report from the Tony Blair Institute that estimates that 40% of tasks performed by public sector workers could be partially automated. Blair himself compares generative AI to the industrial revolution. This comparison is more accurate than he may realize, since the industrial revolution brought climate change, and generative AI pours accelerant on it.

TBI’s estimate conflicts with that provided to Goldman by MIT economist Daron Acemoglu, who believes that AI will impact at most 4.6% of tasks in the next ten years. The source of TBI’s estimate? ChatGPT itself. It’s learned self-promotion from parsing our output?

Finally, in a study presented at ACM FAccT, four DeepMind researchers interviewed 20 comedians who do live shows and use AI to participate in workshops using large language models to help write jokes. “Most participants felt the LLMs did not succeed as a creativity support tool, by producing bland and biased comedy tropes, akin to ‘cruise ship comedy material from the 1950s, but a bit less racist’.” Last year, Julie Seabaugh at the LA Times interviewed 13 professional comedians and got similar responses. Ahmed Ahmed compared AI-generated comedy to eating processed foods and, crucially, it “lacks timing”.

***

Blair, who spent his 1997-2007 premiership pushing ID cards into law, has also been trying to revive this longheld obsession. Two days after Keir Starmer took office, Blair published a letter in the Sunday Times calling for its return. As has been true throughout the history of ID cards (PDF), every new revival presents it as a solution to a different problem. Blair’s 2024 reason is to control immigration (and keep the far-right Reform party at bay). Previously: prevent benefit fraud, combat terorism, streamline access to health, education, and other government services (“the entitlement card”), prevent health tourism.

Starmer promptly shot Blair down: “not part of the government’s plans”. This week Alan West, a home office minister 2007-2010 under Gordon Brown, followed up with a letter to the Guardian calling for ID cards because they would “enhance national security in the areas of terrorism, immigration and policing; facilitate access to online government services for the less well-off; help to stop identity theft; and facilitate international travel”.

Neither Blair (born 1953) nor West (born 1948) seems to realize how old and out of touch they sound. Even back then, the “card” was an obvious decoy. Given pervasive online access, a handheld reader, and the database, anyone’s identity could be checked anywhere at any time with no “card” required.

To sound modern they should call for institutionalizing live facial recognition, which is *already happening* by police fiat. Or sprinkled AI bubble on their ID database.

Databases and giant IT projects that failed – like the Post Office scandal – that was the 1990s way! We’ve moved on, even if they haven’t.

***

If you are not a deposed Conservative, Britain this week is like waking up sequentially from a series of nightmares. Yesterday, Keir Starmer definitively ruled out leaving the European Convention on Human Rights – Starmer’s background as a human rights lawyer to the fore. It’s a relief to hear after 14 years of Tory ministers – David Cameron,, Boris Johnson, Suella Braverman, Liz Truss, Rishi Sunak – whining that human rights law gets in the way of their heart’s desires. Like: building a DNA database, deporting refugees or sending them to Rwanda, a plan to turn back migrants in boats at sea.

Principles have to be supported in law; under the last government’s Public Order Act 2023 curbing “disruptive protest”, yesterday five Just Stop Oil protesters were jailed for four and five years. Still, for that brief moment it was all The Brotherhood of Man.

Illustrations: Windows’ Blue Screen of Death (via Wikimedia).

The return of piracy

In Internet terms, it’s been at least a generation since the high-profile fights over piracy – that is, the early 2000s legal actions against unauthorized sites offering music, TV, and films, and the people who used them. Visits to the news site TorrentFreak this week feel like a revival.

The wildest story concerns Z-Library, for some years the largest shadow book collection. Somewhere someone must be busily planning a true crime podcast series. Z-Library was briefly offline in 2022, when the US Department of Justice seized many of its domains. Shortly afterwards there arrived Anna’s Archive, a search engine for shadow libraries – Z-Library and many others, and the journal article shadow repository Sci-Hub. Judging from a small sampling exercise, you can find most books that have been out for longer than a month. Newer books tend to be official ebooks stripped of digital rights management.

In November 2022, the Russian nationals Anton Napolsky and Valeriia Ermakova were arrested in Argentina, alleged to be Z-Library administrators. The US requested extradition, and an Argentinian judge agreed. They appealed to the Argentinian supreme court, asking to be classed as political refugees. This week, a story in local publication La Voz, made its way north. As Ashley Belanger explains at Ars Technica, Napolsky and Ermakova decided not to wait for a judgment, escaped house arrest back in May, and vanished. The team running Z-library say the pair are innocent of copyright infringement.

Also missing in court: Anna’s Archive’s administrators. As noted here in February; the library service company OCLC sued Anna’s Archive for having exploited a security hole in its website in order to scrape 2,2TB of its book metadata. This might have gone unnoticed, except that the admins published the news on its blog. OCLC is claiming that the breach has cost millions to remediate its systems.

This week saw an update to the case: OCLC has moved for summary judgment as Anna’s Archive’s operators have failed to turn up in court. At TorrentFreak, Ernesto van der Sar reports that OCLC is also demanding millions in damages and injunctive relief barring Anna’s from continuing to publish the scraped data, though it does not ask for the site to be blocked. (The bit demanding that Anna’s Archive pay the costs of remediating OCLC’s flawed systems is puzzling; do we make burglars who climb in through open windows pay for locksmiths?)

And then there is the case of the Internet Archive’s Open Library, which claims its scanned-in books are legal under the novel theory of controlled digital lending. When the Internet Archive responded to the covid crisis by removing those controls in 2020, four major publishers filed suit. In 2023, the US District Court for the Southern District of New York ruled against the Internet Archive, saying its library enables copyright infringement. Since then, the Archive has removed 500,000 books.

This is the moment when lessons from the past of music, TV, and video piracy could be useful. Critics always said that the only workable answer to piracy is legal, affordable services, and they were right, as shown by Pandora, Spotify, Netflix, which launched its paid streaming service in 2007, and so many others.

It’s been obvious for at least two years that things are now going backwards. Last December, in one of many such stories, the Discovery/Warner Brothers merger ended a licensing agreement with Sony, leading the latter to delete from Playstation users’ libraries TV shows they had paid for in the belief that they would remain permanently available. The next generation is learning the lesson. Many friends over 40 say they can no longer play CDs or DVD; teenaged friends favor physical media because they’ve already learned that digital services can’t be trusted.

Last September, we learned that Hollywood studios were deleting finished, but unaired programs and parts of their back catalogues for tax reasons. Sometimes, shows have abruptly disappeared mid-season. This week, Paramount removed decades of Comedy Central video clips; last month it axed the MTV news archives. This is *our* culture, even if it’s *their* copyright.

Meanwhile, the design of streaming services has stagnated. The complaints people had years ago about interfaces that make it hard to find the shows they want to see are the same ones they have now. Content moves unpredictably from one service to another. Every service is bringing in ads and raising prices. The benefits that siphoned users from broadcast and cable are vanishing.

As against this, consider pirate sites: they have the most comprehensive libraries; there are no ads; you can use the full-featured player of your choice; no one other than you can delete them; and they are free. Logically, piracy should be going back up, and at least one study suggests it is. If only they paid creators…

The lesson: publishers may live to regret attacking the Internet Archive rather than finding ways to work with it – after all, it sends representatives to court hearings and obeys rulings; if so ordered, they might even pay authors. In 20 years, no one’s managed to sink The Pirate Bay; there’ll be no killing the shadow libraries either, especially since my sampling finds that the Internet Archive’s uncorrected scans are often the worst copies to read. Why let the pirate sites be the one to offer the best services?

Illustrations: The New York Public Library, built 1911 (via Wikimedia).

Safe

That didn’t take long. Since last week’s fret about AI startups ignoring the robots.txt convention, Thomas Claburn has reported at The Register that Cloudflare has developed a scraping prevention tool that identifies and blocks “content extraction” bots attempting to crawl sites at scale.

It’s a stopgap, not a solution. As Cloudflare’s announcement makes clear, the company knows there will be pushback; given these companies’ lack of interest in following existing norms, blocking tools versus scraping bots is basically the latest arms race (previously on this plotline: spam). Also, obviously, the tool only works on sites that are Cloudflare customers. Although these include many of the web’s largest sites, there are hundreds of millions more that won’t, don’t, or can’t pay for its services. If we want to return control to site owners, we’re going to need a more permanent and accesible solution.

In his 1999 book Code and Other Laws of Cyberspace, Lawrence Lessig finds four forms of regulation: norms, law, markets, and architecture. Norms are failing. Markets will just mean prolonged arms races. We’re going to need law and architecture.

***

We appear to be reaching peak “AI” hype, defined by (as in the peak of app hype) the increasing absurdity of things venture capitalists seem willing to fund. I recall reading the comment that at the peak of app silliness a lot of startups were really just putting a technological gloss on services that young men will previously have had supplied by their mothers. The AI bubble seems to be even less productive of long-term value, calling things “AI” that are not at all novel, and proposing “AI” to patch problems that call for real change.

As an example of the first of those, my new washing machine has a setting called “AI patterns”. The manual explains: it reorders the preset programs on the machine’s dial so the ones you use most appear first. It’s not stupid (although I’ve turned it off anyway, along with the wifi and “smart” features I would rather not pay for), but let’s call it what it is: customizing a menu.

As an example of the second…at Gizmodo, Maxwell Zeff reports that Softbank is claiming to have developed an “emotion canceling” AI that “alters angry voices into calm ones”. The use Softbank envisages is to lessen the stress for call center employees by softening the voices of angry customers without changing their actual words. There are, as people pointed out on Mastodon after the article was posted there, a lot smarter alternatives to reducing those individuals’ stress. Like giving them better employment conditions, or – and here’s a really radical thought – designing your services and products so your customers aren’t so frustrated and angry. What this software does is just falsify the sound. My guess is that if there is a result it will be to make customers even more angry and frustrated. More anger in the world. Great.

***

Oh! Sarcasm, even if only slight! At the Guardian, Ned Carter Miles reports on “emotional AI” (can we say “oxymoron”?). Among his examples is a team at the University of Groningen that is teaching an AI to recognize sarcasm using scenes from US sitcoms such as Friends and The Big Bang Theory. Even absurd-sounding research can be a good thing. I’m still not sure how good a guide sitcoms are for identifying emotions in real-world context even apart from the usual issues of algorithmic bias. After all, actors are given carefully crafted words and work harder to communicate their emotional content than ordinary people normally do.

***

Finally, again in the category of peak-AI-hype is this: at the New York Times Cade Metz is reporting that Ilya Sutskever, a co-founder and former chief scientist at OpenAI, has a new startup whose goal is to create a “safe superintelligence”.

Even if you, unlike me, believe that a “superintelligence” is an imminent possibility, what does “safe” mean, especially in an industry that still treats security and accessibility as add-ons? “Safe” is, like “secure”, meaningless without context and a threat model. Safe from what? Safe for what? To do what? Operated by whom? Owned by whom? With what motives? For how long? We create new intelligent humans all the time. Do we have any ability to ensure they’re “safe” technology? If an AGI is going to be smarter than a human, how can anyone possibly promise it will be, in the industry parlance, “aligned” with our goals? And for what value of “our”? Beware the people who want to build the Torment Nexus!

It’s nonsense. Safety can’t be programmed into a superintelligence any more than Isaac Asimov’s Laws of Robotics.

Sutskever’s own comments are equivocal. In a video clip at the Guardian, Sutsekver confusingly says both that “AI will solve all our problems” and that it will make fake news, cyber attacks, and weapons much worse and “has the potential to create infinitely stable dictatorships”. Then he adds, “I feel that technology is a force of nature.” Which is exactly the opposite of what technology is…but it suits the industry to push the inevitability narrative that technological progress cannot be stopped.

Cue Douglas Adams: “This is obviously some strange use of the word ‘safe’ I wasn’t previously aware of.”

Illustrations: The Big Bang Theory‘s Leonard (Johnny Galecki) teaching Sheldon (Jim Parsons) about sarcasm (Season 1, episode 2, “The Big Bran Hypothesis”).